career

Wayfair 2020–2024

Head of Design, Physical Retail/Experiential, Specialty Retail Brands - All Modern, Birch Lane, Joss & Main

Head of Design, Physical Retail/Experiential, Joss & Main

Head of Design, Promo Content, Birch Lane

Art Director, 3-D Imagery, Wayfair

York Athletics Mfg. 2018–2020

Art Director
Product Development, Photoshoots, Omni-Channel Marketing

The Everyday Co. 2015–2020

Founder & Creative Director
DTC, Upcycled, Eco-Friendly Soft Goods & Linens
Wholesale Drop-Ship: Food 52, Oh Joy!
Retail Partnerships: West Elm
Features: Better Homes & Gardens, Good Housekeeping, Outside, Real Simple, Remodelista

Korn Design (acquired by Gensler) 2008–2013

Sr. Designer
Hospitality, Boutique Hotels, Cultural Arts
Projects/Clients: Boston Ballet, Castle Hill, Duvine Cycling & Adventure Co., The Huntington Theatre Company, The London New York, The London West Hollywood, Palm Restaurant Group

Phillips Design Group (merged with MOTIV) 2006-2008

Package Designer
CPG: Procter & Gamble Gillette, Oral-B, Staples, Hasbro

Request for complete resume.

education

Syracuse University

School of Art & Design - Bachelors of Fine Arts, Communication Design, cum laude
Martin J. Whitman School of Management - Marketing

my story

I grew up in Massachusetts and for as long as I can remember, I found joy in Making. As a young adult, I was sure that my passion would lead me to Design. While I could draw (and paint) for college portfolio requirements, those mediums were certainly not my natural talent. Instead, I shaped my portfolio to represent my ability to bring new ideas to life using Design. I went on to study Communication Design at the School of Visual & Performing Arts at Syracuse University and marketing at Martin J. Whitman School of Management.

After a couple of rewarding agency roles, I started The Everyday Co. We up-cycled highly-curated dead-stock fabrics into handmade linen goods for a more simple, beautiful, and sustainable home. We gained national attention (Real Simple, Better Homes & Gardens, Remodelista), partnered with Food52 and West Elm, and our products found homes around the world. It was the product development, brand building, entrepreneurship, and the ability to fill a gap in the market that lit my fire.

My latest role, Head of Design, Physical Retail / Experiential for Wayfair’s Specialty Brands, included launching two brands and five stores into brick & mortar in a fraction that of our competitors, while overseeing brand creative for three (AllModern, Birch Lane, Joss & Main) has surely been a career highlight. The work I’m most proud of: establishing individual in-store brand experiences while spearheading the development of a signage system across three distinct brands.

Today, I’m looking for the next big thing–something more meaningful and even more personally fulfilling. Whether it be a start-up in lifestyle, clean beauty, beauty biotech , or fashion, I’m excited to help shape its place in the market through authentically genuine, smart brand creative designed for longevity and a positive impact.

What inspires me? architectural greats (Frank Gehry is my #1); furniture and fashion icons; Design Hotels and curated spaces; clean beauty and beauty biotech; and innovative ideas that inspire alternatives ways of living and blaze new paths in design. Really good soulful music moves me too.

When I’m not doing this work, I’m doing my most important role—raising two humans with my husband. Like all good things, I’m a WIP (Work In Progress).

Thanks for being here - I’d love to hear from you. Please send me a LinkedIn message or an email.

–K.Y.