Birch Lane 3D Imagery

June ‘21 Catalog

Working closely with the 3D imagery team, my role was to lead the project through final stages of styling into lighting and production while making sure GTM strategy and seasonal story was executed. It was a balance of directing adjustments, product swops, and soft styling with a large team and in a fast-paced environment. These are just some of my favorites . . .

Co-AD: Tess Meyer | Light Lead: Lauren Scott | Stylist: Dana Wendt